Scarlett of Soho

I'm so excited to finally share these photos - the SS14 campaign I shot for designer eyewear brand Scarlett of Soho earlier this year. Scarlett of Soho are a brand new startup, offering fresh and interesting designer glasses from just £97 and it's run by some of the most inspiring, friendly people I have ever met. The commitment, passion and hard work that has gone into creating and launching their product is staggering and I honestly cannot wait to see what the future has in store for them.


We shot the campaign on a lovely sunny day at the end of February, walking through the streets of Paddington with 4 lovely models, styled impeccably by Angelo Di Palma, with hair and makeup by Siobhan Drew. It was an action packed day (after we'd shot the lifestyle images, the models then went into the studio to shoot e-commerce shots!) but it was great fun and particularly wonderful to collaborate with Victoria Emslie and Siobhan Drew again as part of it.